Wednesday, October 14, 2009

Are you drawing conclusions?

The next time you need to collaborate on a problem, sell an idea, or understand a complicated issue, consider skipping the fancy tools and reach instead for a pen and a cocktail napkin.

According to Dan Roam, author of The Back of the Napkin, about 75% of the neurons in the brain are devoted to visual processing, "... so why not communicate in a way that uses all of it?"

Read this article to learn more about Roam's ideas on visual thinking and how you can incorporate this practice into your work and life.

To demonstrate the method and to show you that you don't have to be an artist to relay an idea through sketches, we had one of our "artistically challenged" team members give it try (below):

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