The ROI of Managing Change

An estimated 70% of organizational change initiatives fail and 75% of those considered successful fail to achieve their intended outcome (Beer & Nohria, 2000). If your organization isn't effectively managing change, you could be losing .65 for every change dollar you spend.

If you don't like those numbers, you may want to consider how you're navigating what author Dawn Marie Turner, PhD calls the "White Space" of change. Read her article here.

---

DigitalNow 2009:
Another great success! Watch videos and download session content at http://www.digitalnowlive.com

Save the Date! DigitalNow 2010: April 7 - 10, 2010.

Follow DigitalNow on Twitter.

Contribute to the DigitalNow blog. Suggest a blog topic, or reference an article or other item you think would be of interest to the DigitalNow community. Drop us a line at DigitalNow@fusionproductions.com