Thursday, March 20, 2008

Everyone (including me) wants to be a lawyer: Does social media expose associations to too much anti-trust liability?

Last week the US Court of Appeals in Chicago upheld a lower court verdict declaring that online classified advertising portal Craigslist.org could not be held culpable for unlawful content posted to the site by its users. The judges ruled that Craigslist couldn't reasonably be expected to police its millions of ads for unlawful content. This week there have been a few posts around the association blogosphere on this ruling.

One of the most common objections association executives and volunteer leaders raise when considering a social media strategy is that the medium exposes the organization to an uncomfortably high level of risk. They fear that users of their social media sites will raise anti-trust or other issues. That the courts have continued to rule in favor of Craigslist should give associations some comfort in this area.

Learn more about trends in technology and business and how they translate to associations at DigitalNow, April 23-26, 2008, at Disney's Contemporary Resort in Orlando, Florida.

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