Friday, March 09, 2007

Trust: It's red-hot relevant

Stephen M.R. Covey, DigitalNow 2007 keynote speaker and author of The Speed of Trust is in the news. Here's the latest on his message of trust and how he is using Web 2.0 tools to reach his audience and accomplish his mission:

Speed of Trust Radio Podcast Hits #77 on iTunes

Stephen M. R. Covey rose to the top 100 downloads on Apple's iTunes podcasts this week.

SPEED OF TRUST Radio is a joint venture between the Affiliate Nanocasting Network (ANN) and CoveyLink Worldwide. Of this success, Stephen M. R. Covey said, “I am thrilled that The Speed of Trust is striking such a chord in the digital world. Clearly, as Chris Anderson, Editor-in-Chief of Wired Magazine, stated in my interview with him, ‘Money was the currency of the old economy; trust is the currency of the new global economy.’ I couldn’t agree more.”

Available on demand, the program will be streamed online at, podcasted, and Nanocasted using Really Targeted Syndication™ (RTS). SPEED OF TRUST Radio features interviews between Stephen M. R. Covey and many of today’s thought leaders about the art and science of establishing, growing, and restoring trust. Initial guests include: Steve Rubel, PR Strategist at Edelman; Chris Anderson, Editor of Wired Magazine and author of The Long Tail; legendary marketer, Jack Trout; and Chris Murray, Editor-in-Chief of Soundview Executive Book Summaries.

“The one thing that changes everything in our personal and professional lives is trust,” asserts Stephen M. R. Covey, author of The Speed of Trust, which is already in its 5th printing less than three months after publication. The Speed of Trust was also recently chosen by BusinessWeek magazine as one of the top 5 career books of 2006.

Business leaders agree with Covey’s assertions on the importance of trust. More than 10 Fortune 500 CEO’s endorse The Speed of Trust, including William G. Parrett, CEO, Deloitte Touche Tohmatsu who said, “The Speed of Trust is red-hot relevant. In an age of heightened business regulation and oversight, it is important to focus on fundamentals. And trust is the intangible asset that can help assure the long-term sustainability of any person, organization, or enterprise. Thanks to Stephen M. R. Covey’s new book, you can be well on the way to enhancing your organization’s trust assets for years to come.”

Stephen M.R. Covey is speaking at DigitalNow 2007 on Saturday, April 14, 2007 at Disney's Yacht and Beach Club Resort. DigitalNow is the proven leadership conference for associations. To learn more about DigitalNow, and to register, please visit


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